Benefit, a well-known global beauty brand, has revealed Yeonjun from TXT as its latest brand ambassador. In the recent beauty campaign images, Yeonjun has captivated the younger generation with the appealing allure of Benefit’s popular "Benetint Color Extension" range.

In the photo shoot, Yeonjun embodies a relaxed yet trendy vibe by showcasing the new "Raspberry Tint" shade. Sporting an oversized white sweater, a wet-hair style, and vibrant pink lighting, he emanates a dreamy aura.

According to a Benefit spokesperson, Yeonjun's carefree and unique persona perfectly complements the new Benetint color, and the brand aims to continue promoting their fashionable beauty aesthetics through diverse advertising initiatives.

To mark the launch, a special promotion will provide fans with a set of four ID-style pictures of Yeonjun upon purchasing any of the eight available shades of Benetint. These exclusive photo items will be offered at physical stores across the country, as well as online through Naver and Olive Young, while stocks last.

In other news, TXT's track "Love Language" claimed victory on 'Inkigayo', accompanied by performances from tripleS, BOYNEXTDOOR, and more.