Professionals within the Korean drama sector have united to discuss strategies for ensuring the long-term viability of the industry. The Korea Drama Production Association recently organized a roundtable titled "Dialogue on Enhancing the K-Drama Industry Framework and Proposing Policies" at the National Assembly Members’ Office Building on May 19. The aim was to explore practical policy options to address the ongoing challenges faced by the industry.

Various stakeholders, including representatives from drama production companies, gathered to share their firsthand experiences and insights during the event. Representative Lee Ki Heon stressed the importance of government intervention and collaboration among industry players for the industry's sustainable growth. He pledged to push for specific legislative measures, including the enactment of a dedicated law for the drama sector.

Another representative, Kim Jun Hyuk, underscored the cultural and social significance of Korean dramas, vowing to advocate for policy measures that safeguard the industry against the pressures of international capital-driven production trends. The discussions also delved into critical issues affecting production companies and broadcasters, including scheduling uncertainties, revenue challenges, talent costs, and advertising restrictions. Suggestions for structural reforms, institutional changes, and the roles of governmental bodies were raised to address these concerns.

Key figures such as co-chairman Lee Woo Jong and association president Song Byung Joon emphasized the importance of government support in navigating industry transformations and global competition. They called for bold policy interventions and structural shifts to pave the way for a more sustainable future for the Korean drama industry.