Actress Kim Nam Joo has recently joined YouTube, making her debut as a content creator after 32 years in the acting industry. On May 20, Kim launched her YouTube channel named Kim Nam Joo. Her first video, titled “32-year debut, rookie YouTuber Kim Nam Joo says hello”, showcases glimpses of her daily life, such as working in her garden and sharing her outfits and meals. In the video, Kim mentions that while people may perceive her as distant and strong on TV, she is actually quite different. She expresses her eagerness to learn from viewers as a beginner on YouTube and emphasizes her channel's aim to present her authentic self without any pretense. Kim explained her decision to venture into YouTube by stating that she noticed a shift in the world's dynamics and felt drawn to connect with others through the platform to reveal the real her.

Kim Nam Joo’s YouTube content will also be featured on SBS Life’s upcoming reality show “The Queen of Taste: Kim Nam Joo,” marking her first participation in a variety show since her debut in 1994.