In preparing for the release of the much-anticipated fourth installment of the Friday series, Ice Cube has emphasized the importance of humor and memorable quotes over box office success. He prioritizes creating moments that resonate with audiences rather than focusing solely on ticket sales. Ice Cube, known for his contributions to both hip-hop and Hollywood, expressed that genuine success in filmmaking lies in evoking laughter, generating quotable lines that become part of everyday conversations, and delivering an enjoyable movie experience that stands the test of time. Despite the lengthy gap since the previous film, Ice Cube remains confident in the upcoming Last Friday project, emphasizing the importance of collaboration with industry professionals and the need to connect with contemporary audiences to ensure the film's success.