Snoop Dogg has secured a spot as a coach on Season 28 of *The Voice* this autumn, as well as finalizing a new content agreement with NBCUniversal. This marks his return to the popular singing competition where he previously appeared in Season 26 alongside Michael Bublé, Gwen Stefani, and Reba McEntire. Despite not participating in Season 27, Snoop Dogg will be back for the upcoming season, as NBC embraces a rotation of coaches to keep the show dynamic. Additionally, the Hip-Hop icon has inked a multi-year contract with NBCUniversal for his production company, Death Row Pictures, signaling a broader partnership that will see the development of content across the network's platforms. The new season of *The Voice* is expected to premiere on NBC later this year.