Samsung Electronics Co. has introduced a new feature for its Bespoke AI-powered refrigerators that enables customers to locate their misplaced phones. This innovation allows users to instruct the refrigerator's assistant, Bixby, to find their phone by simply saying a command. The smart assistant can even recognize the voice of individual family members for personalized assistance.

Moreover, the new refrigerator lineup includes a 9-inch home screen that facilitates various tasks such as adjusting home air conditioners and window blinds through voice commands. Real-time weather data is used by the system to automatically make appropriate adjustments.

During an event in Seoul, Samsung unveiled its latest home appliance range for the year, highlighting the integration of advanced AI technology to provide a more connected and personalized user experience. The company's strategy involves incorporating AI technology into a wide range of products, from robot vacuum cleaners to washing machines, to enhance sales.

Moon Jeong Seung, the head of Samsung's digital appliance business R&D team, mentioned that the company's goal is to reinforce its ecosystem by expanding AI integration across its devices. Samsung aims to better connect the many devices it sells globally each year, leveraging its strong position in both mobile devices and home appliances.