Mazda Implements Cost-Saving Measures Amid Rising Inflation and Investment Concerns
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Mazda Motor, a Japanese automaker, announced on Tuesday its plan to control investments in electrification through partnerships and existing manufacturing plants to mitigate rising costs. The company intends to maintain investment levels at approximately 1.5 trillion yen ($10.02 billion) until 2030, consistent with previous announcements made in November 2022. If not for cost-saving measures, inflation would have increased investment spending by about 33% to around 2 trillion yen for the same period, as stated by Mazda.

In line with its "lean asset" strategy revealed recently, Mazda aims to introduce an electric vehicle in 2027 using an existing production line currently used for making internal combustion engine vehicles. By utilizing an existing line instead of constructing a dedicated EV plant, Mazda could reduce the required investment by approximately 85% and expedite vehicle production lead time by about 80%.

Mazda has existing partnerships with companies like Toyota Motor and Denso for the development of electronic architecture, facilitating cost-effective and timely initiatives. To sustain its global competitiveness as a Japanese automaker, Mazda's CEO Masahiro Moro highlighted the importance of enhancing collaboration within the automotive industry. Notably, Toyota holds a 5.1% stake in Mazda.

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