Confusion Abounds as Fans and Netizens Question the Reported Sales of BLACKPINK Lisa’s ‘ALTEREGO’ Album: Just One Copy Sold in a Day?
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BLACKPINK member Lisa has finally dropped her highly anticipated full-length studio album, 'ALTEREGO,' on February 28. However, the reported sales figures for the album have stirred confusion among fans.

Initial data from the Hanteo Chart revealed that 'ALTEREGO' managed to move around 30,400 copies on its premiere day. Surprisingly, the album's sales took a nosedive on the subsequent day, with only one unit being recorded sold, leaving fans and online communities scratching their heads.

The unexpected slump in sales has led to speculation among supporters, who question the accuracy of the data and whether certain sales are being overlooked in the charting process.

Various Korean netizens and passionate fans shared their thoughts:

"Why the huge disparity from her past album's first-week sales of around 700,000 copies? This doesn't add up..."

"What's going on here?"

"It appears the management isn't adept at handling charts or sales distribution. They should have strategized better to prevent this obvious frontloading. Anticipate a surge in sales soon."

"With pending bulk orders, how can selling only one copy the next day be justifiable?"

"Typically, the second day sees offline restocks, so this lone sale is peculiar. Is Lisa's case an exception?"

"Could it be due to the weekend factor?"

"Maybe she's not actively promoting in Korea? I only got wind of her comeback through this post."

"Could a holiday have impacted sales? We might see a sudden spike today."

"Can it even be true that only one album was sold on the second day?"

"It appears sales weren't properly tallied. Perhaps it's because of the holiday?"

"Lisa's sales mainly stem from international distribution, which might explain the anomaly. These are Hanteo Chart figures, after all."

"Yes, it seems her distribution is predominantly global."

In related news, BLACKPINK has announced additional tour dates for their 2025 World Tour owing to overwhelming demand.

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