STAYC is building excitement for their upcoming comeback with the release of the "STAYC 2025" video, unveiling a stunning new visual transformation.

On March 2nd KST, STAYC (Sumin, Sieun, Isa, Seeun, Yoon, and J) dropped a teaser video on their official social media platforms, teasing their 5th single album ‘S’, slated for release later this month.

The monochromatic video exudes an artistic and cinematic vibe, blending STAYC’s signature aura with a fresh and sophisticated touch. The members showcase strikingly different hairstyles and bold makeup, signaling a bold departure from their previous concepts.

STAYC mesmerizes with alluring yet dreamy gazes, striking poses that highlight their unique charms. The incorporation of visual effects such as scattered wings, water droplets, and fantasy-inspired elements adds an extra layer of mystery to their new concept.

‘S’ marks STAYC’s highly-awaited return after a hiatus of five months since their digital single "…l (Dot Dot Dot)" in October last year. While their previous releases were adored for their cheerful and lively vibe, this comeback introduces a daring and high-fashion aesthetic, generating anticipation among fans worldwide. The gradual unveiling of black-and-white teaser materials hints at a shift in the group’s artistic vision, sparking curiosity about their upcoming music and visuals.

The title track of the album, "BEBE", is anticipated to not only showcase a sonic and visual metamorphosis but also highlight STAYC’s expanding musical range, promising to make a splash.

STAYC’s 5th single album ‘S’ is scheduled to drop on March 18th at 6 PM KST on various online music platforms. Following their return, the group is set to kick off their 2025 STAYC Tour ‘STAY TUNED’ with concerts at Olympic Hall in Seoul on April 12th and 13th.