Travala.com, a renowned online travel booking platform backed by Binance and popular for accepting cryptocurrency payments, is reportedly exploring a potential acquisition offer at a valuation of $100 million.
Although not yet confirmed, Travala's advisors have been in discussions with major travel platforms regarding a potential acquisition deal.
The future ownership of Travala.com, a blockchain-based travel booking platform offering a wide array of products, is uncertain as the company evaluates a potential acquisition opportunity.
While Booking.com had initially considered acquiring Travala, they ultimately decided against it. Conversations with other potential buyers are ongoing.
The valuation of Travala in a potential acquisition could exceed $100 million, supported by the company's strong financial performance. Founded in 2017, Travala.com currently offers over 3 million travel products in more than 230 countries and accepts payments in various cryptocurrencies, including its native token, AVA.
With revenue surpassing $100 million in the previous year and expected growth in 2025, fueled by the rising adoption of crypto payments and blockchain-based travel services, Travala is poised for significant expansion.
As a substantial shareholder in Travala.com, Binance's approval may be crucial to any acquisition deal moving forward. Recently, Travala's AVA token experienced a surge in price following Binance's investment announcement, coinciding with the company's milestone of surpassing $100 million in gross annual revenue.
Despite a recent decline in AVA token price, Travala has introduced innovative decentralized travel solutions, launching Dtravel in 2021 to compete with Airbnb. Furthermore, strategic partnerships with leading travel providers such as Viator have expanded Travala.com's offerings.
A potential acquisition may provide Travala with the opportunity to accelerate growth amid competition from larger travel platforms.