BABYMONSTER has once again showcased their strong impact as their performance video for 'BILLIONAIRE' has exceeded 100 million views on the platform.

According to YG Entertainment, on April 20, the exclusive performance video of 'BILLIONAIRE', a song from their first full album, hit this milestone around 6:30 AM KST, just about 72 days after it was released on February 7.

'BILLIONAIRE' is a fusion of a trendy Y2K pop R&B sound with a powerful 808 bassline and hints of flamenco music. The song's self-assured lyrics emphasizing self-worth, along with the members' charismatic vocals, create an irresistible charm, gaining similar adoration as their double title tracks "DRIP" and "CLIK CLAK."

The performance video received acclaim for its meticulous expressions, chic visuals, and precise choreography direction. Notably, the incorporation of strings attached to their attire in the performance enhanced the song's mesmerizing vibe, resulting in a notably positive reception and steady growth in views despite not being an official music video.

This milestone marks the tenth video by BABYMONSTER to achieve 100 million views within about a year since their debut. This highlights their rapidly expanding influence on YouTube, a significant platform in the global music industry. Their official YouTube channel boasts 9.04 million subscribers and over 4.3 billion total views.

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